Pedro Arantesrose
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Dan S. Kennedy

One of the very highest paid direct-response copywriters in America.
#copywriting
Zettelkasten, April 03, 2021 (changes)

Notes

  • Multi-millionaire-from-scratch, serial entrepreneur, and active investor.

  • Author, speaker, and entrepreneurs' coach.

  • Marketing strategy consultant.

  • One of the very highest paid direct-response copywriters in America.

  • Wrote No B.S. Time Management for Entrepreneurs and the No B.S. books series.

  • He loves racehorse and he's a racehorse stable owner.

References

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No B.S. Time Management for Entrepreneurs
This book is expressively for entrepreneurs and business owners who wear many hats—those who can't resist piling more responsibility onto his own shoulders, who has more great ideas that time and resources to take advantage of them, who runs (not walks) through each day. Your time is incredibly valuable to you, and you are constantly 'running out of it.'
Books, April 04, 2021
Reading time: 21 minutes
Virality Potential Criteria
You can use these four criteria to validate potential virality: absurd, great name, unexpected, and simple.
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Authority Psychological Trigger
People consider most the opinion of ones they believe to be better at something, whether because of hierarchy or because the person truly knows about the subject, as a doctor.
Zettelkasten, August 18, 2021
LNO Effectiveness Framework
LNO Effectiveness Framework helps you increase your impact on the organization by avoiding spending much time on low-leverage tasks.
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Benjamin Franklin's Schedule
Benjamin Franklin's schedule is a scheme of employment for the twenty-four hours of a natural day.
Zettelkasten, June 16, 2021

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